Original photos help customers understand the business and provide stronger evidence than a gallery of generic stock images.
Local photo shot list
Exterior: capture the storefront, entrance, parking, signage, and nearby landmarks.
Interior: show the space as customers will experience it.
Team: use approachable, current photos with names and roles where appropriate.
Process: photograph the important stages of the service or product creation.
Results: document completed work with permission and honest context.
Products and services: show variety, scale, detail, and real use.
Accessibility: photograph accessible entrances, seating, or accommodations customers need to know about.
Quality: use natural light, clean framing, accurate color, and high resolution without heavy filters.
Website: compress files, use descriptive filenames, add useful alt text, and place images near relevant copy.
Google Profile: upload a steady mix of recent, representative photos and review user uploaded images.
Permissions: get appropriate consent before publishing identifiable people, private property, or customer work.
NEXT STEP
Put it to work
Create a recurring 20 minute photo habit. A small stream of honest, useful images beats one expensive shoot that becomes outdated.